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Lars Heberer

Creative Lead Europe

Hankook Tire & Technology

CD · Marketing · Transportation
Korea, Frankfurt
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Lars Heberer

Creative Lead Europe

CD · Marketing · Transportation

Siemenstrasse 14, DE, 63263, Neu-Isenburg Korea, Frankfurt


Lars Heberer, Creative Lead Europe of HANKOOK TIRE & TECHNOLOGY, is an expert when it comes to automotive productions.


news featured by Thomas Schorn HANKOOK TIRES is the official tire supplier of Formula E – photos by THOMAS SCHORN 

Over the past roughly two and a half years, THOMAS SCHORN has been granted the wonderful privilege of accompanying the path of HANKOOK TIRES as official tire supplier of the FIA Formula E into the racing series with his camera. From the initial rollout of the Gen3 prototype in Monteblanco to the first race in Mexico City, far more than 2000 editorial assets in total have been shot.

Specially developed for electric vehicles, the iON brand has found in Formula E racing the perfect stage to impressively demonstrate its holistic performance as part of this world-class event.

The ABB FIA Formula E Championship is a racing series for single-seater, open-cockpit, open-wheel formula cars with an electric motor, which was brought to life upon the initiative of Jean Todt according to the plans of promoter Alejandro Agag and his company Formula E Holdings on behalf of FIA. It has been held on street circuits worldwide since 13 September 2014.

“Big thanks to the whole team and especially Lars...

03.06.2024 //    ADD article TO MY GOSEE // 1 item in this article SHOW COMPLETE article

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