featured by Thomas Schorn :

THOMAS SCHORN photographs adrenaline-fueled key visuals for HANKOOK TIRE GLOBAL during the FIA ​​WORLD RALLY CHAMPIONSHIP (WRC)

Over several weeks – spread across four events in five countries – transportation and motorsport specialist THOMAS SCHORN accompanied HANKOOK TIRE GLOBAL's involvement as the exclusive tire partner of the FIA ​​World Rally Championship (WRC).

The result: over 40 key visuals and countless side shots that capture the pure spirit of motorsport. The focus is not only on the different Hankook tire types, but above all on the rawness, dynamism, and authenticity of the sport – photographed live, without staging or manipulation. Every shot breathes dust, speed, and genuine adrenaline.

"It was about showing the energy and immediacy of the moment – ​​real drivers, real terrain, real risk," says Thomas Schorn about his work on the track. Lars Heberer was the creative lead on the client side.

The twelfth round of the 2025 FIA World Rally Championship, the Central European Rally, successfully concluded on October 19 in and around Passau, Bavaria. Premium tire manufacturer Hankook, exclusive tire supplier of the WRC, once again demonstrated the performance capabilities of its high-performance racing tire technology.
01.12.2025 show complete article

featured by Thomas Schorn :

THOMAS SCHORN photographs adrenaline-charged key visuals for HANKOOK TIRE GLOBAL as part of the FIA WORLD RALLY CHAMPIONSHIP (WRC)

Over several weeks – spanning four events in five countries – transportation and motorsport specialist Thomas Schorn accompanied Hankook Tire Global in its role as the exclusive tire partner of the FIA World Rally Championship (WRC).

The result: more than 40 key visuals and countless side shots capturing the pure spirit of motorsport. The focus was not only on Hankook’s various tire types but also on the rawness, energy, and authenticity of the sport – shot live on location, with no staging or interference. Each image breathes dust, speed, and pure adrenaline.

“It was all about capturing the energy and immediacy of the moment – real drivers, real terrain, real risk,” says Thomas Schorn about his work on location. Lars Heberer served as the lead creative on the client side.

The twelfth round of the FIA World Rally Championship 2025, the Central European Rally, concluded successfully on 19 October in and around Passau, Bavaria. As the exclusive tire supplier to the championship, premium manufacturer Hankook once again demonstrated the outstanding performance of its high-end racing tire technology.


 
27.10.2025 show complete article

featured by Thomas Schorn :

HANKOOK Premium Tire Manufacturer & Mobility Brand BRABUS - global key images photographed by THOMAS SCHORN

Premium tire manufacturer HANKOOK is now an official technology partner of BRABUS. The German luxury mobility brand will equip its performance-optimized vehicles with, among other products, ultra-high-performance (UHP) and ultra-ultra-high-performance (UUHP) tires from HANKOOK. The tires used are for the summer and winter seasons, meeting the requirements of high-performance sports cars as well as SUVs and electric vehicles. Thomas SCHORN photographed the global key visuals for HANKOOK + BRABUS. Lars Heberer / Hankook was the responsible creative director.

"We are proud to take our long-standing collaboration to a new level and now become an official technology partner of BRABUS," said Roland Hehner, Director of Sales Germany Central and Head of Product & Tuning at Hankook. "BRABUS is one of the leading brands for exclusive automotive refinement, and Hankook tires help ensure that the vehicles reach their full potential."

 
25.03.2025 show complete article