RAY POSTPRODUCTION FULL-CGI campaign for the CANTON GS Reference Edition high-end loudspeaker for the company’s 50th anniversary

With the Reference GS Edition, CANTON has launched the best loudspeaker in company history – and RAY STUDIO has developed the key visuals for this milestone. The full-CGI production comprises more than a dozen shots on location as well as in the studio – impressively underscoring the extraordinary quality of the loudspeaker in visually stunning images.

The cabinet is built like a castle. It is constructed in multiple layers. The baffles alone are 81 mm thick. Bases and lids are made of multilayer 30 mm wood laminate.

The Reference GS from Canton is the result of an extensive study initiated by company founder Günther Seitz. His aim was to develop the ultimate Canton Reference loudspeaker. With great passion, the team strived to do everything technically possible and create the best-sounding loudspeaker in Canton’s history. In more than 50 years, never has a loudspeaker been developed and manufactured with this level of complexity.

RAY DIGITAL STUDIO : “Unconstrained by restrictions, the technical director of the project endeavored to push the limits of what was technically possible – to create the best-sounding and best-performing loudspeaker in Canton’s history.”
 
23.08.2024 show complete article

featured by Thomas Schorn : POLY.AMORE - personal work with the Opel Rocks-e in full CGI by THOMAS SCHORN

Transportation photographer and CGI specialist Thomas SCHORN presents a youthfully sassy and playful take on the OPEL Rocks-e in his personal work – all in the studio. The full CGI motifs as well as post production were realized in-house. The stylish city e-car Opel Rocks Electric stands for Sustainable Urban Mobility (SUM) and has space for two.

Thomas was born in 1985 near Cologne, Germany, and studied Photography at the Cologne International School of Design more or less directly afterwards. For more than a decade, Thomas has been pursuing his deep passion for cars and has created incomparable and one-of-a-kind worlds for leading brands in the industry. To complement his creative mindset and vast knowledge of post production & CGI, he founded his own post production unit postbude in 2021.

GoSee thomasschorn.de
26.06.2023 show complete article

featured by Thomas Schorn : THOMAS SCHORN photographed the global campaign for the HANKOOK iON tire family at Lake Como with emotional driving pleasure front and center
 

Thomas SCHORN photographed the global launch campaign of the HANKOOK iON tires. Together with Hankook Creative Lead Lars Heberer, several assets including a film have been produced at sunny Lake Como. Unlike the usual focus on cold technology, this time, emotional driving pleasure is front and center.

Specially developed for electric vehicles, this tire family is marked not only by high performance but also by a considerably stronger sidewall, which compensates the higher weight of modern EVs, as well as notably lower rolling-noise characteristics and higher resilience.

As one of the world’s leading original equipment manufacturers of electric vehicles from premium car brands, the Hankook development engineers have already documented their expertise in this demanding segment many times over. Original equipment tires from Hankook optimized for electro-mobility are already being used by Audi, BMW, Porsche, VW and other leading brands.
04.07.2022 show complete article