news featured by Uwe Koerner Spring feelings in the anniversary year – UWE KOERNER realized the U1 spread for WÖHRL MAGAZINE

90 Years of WÖHRL. Photographer UWE KOERNER realized the U1 spread for WÖHRL MAGAZINE. The Creative Director responsible was Stefanie Schimoni c/o NUTS.

“Spring fever in the anniversary year – from new must-have brands to luxury beauty or even sustainable fashion. Just as colorful as the product range and shopping worlds from WÖHRL are the photo spreads for the magazine realized by nuts kreativ. Photographer Uwe Körner staged the newest looks for the Spring/Summer campaign in shimmering settings and with floral highlights.” NUTS.

The content of the magazine was conceived by Nuremberg-based magazine nuts, founded by Christian Greiner and Tobias Zepf, true from the very beginning to the principle ‘digital first’. Video reels with the models and influencers of the campaign were produced on set and used across WÖHRL’s various digital channels. The ‘Flower Power’ hype thus also spread on social media and contributed to the conversation. As an additional highlight, the clips are also...

01.06.2023 //    ADD article TO MY GOSEE // 1 item in this article SHOW COMPLETE article