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News // 7 News by HAERING

‘Lisa’ – personal work by photographer and DOP HAERING, aka Tanja Häring, for you in the GoSeeSHOP

‘Beauty in Everything’ – the theme of the GoSeeAWARDS 2022 inspired photographer and DOP HAERING, aka Tanja Häring, to create her personal spread. In front of her camera stood model Lisa.

Tanja Häring grew up in a small town near the Black Forest. Fascinated with the power of images already at an early age, she explored painting and photography, subsequently developing her passion for making films.

She first studied Moving Photography at the College of Art in Dortmund and then moved on to the renowned Film Academy BW. Her work has been honored with several awards, including the renowned German Camera Award.

Her strength is her ability to create impressive atmospheres using light, and she has a creative and open-minded approach to camerawork.

GoSee : tanjahaering.com

Title: Lisa
Photographer: Haering
Hair & Make-up: Elena Schmerberg
Model: Lisa A
Assistant: Elena Catalina Florez
Digital Assistant: Joris Felix

12.05.2022 show complete article


#togetherevenstronger – HAERING presents you the EBAY spot featuring hip femme DJ collective SLIC UNIT

Director Elisha Smith-Leverock filmed woman-power for EBAY. At her side and responsible for the modern looks full of atmosphere was DOP TANJA HÄRING. In the lead role: hip female DJ collective SLIC UNIT.

Give creative women a platform and call for equal rights to be lived and breathed: That was the idea behind the campaign started by online marketplace eBay together with social media agency Jung von Matt/Spree in March 2022. To do so, the company got a dose of woman-power on board that packs a punch.

The occasion for the film was INTERNATIONAL WOMEN’S DAY, which is celebrated on 8 March. It originated more than 100 years ago as an initiative of socialist organizations in the time before World War I during the struggle for equal rights, women’s right to vote and the emancipation of working class women.

Slic Unit, made up since 2020 of yung_womb, SENU, Jaxx TMS, Slimgirl fat and Nissa, is spread across Hamburg and Berlin, all of whom, although not politically active, with clear convictions and a mind of their own. ‘Together we are even stronger!’ goes the basic principle behind the joint stance of the collective that knows how to celebrate womanhood. In the highly competitive DJ business dominated by white male heterosexuals, they’re big on performing together and do so quite successfully. Because, as you know : #togetherevenstronger

Their sound combines mainly the genres UK Jungle, Garage, House & Bassline, Afrobeats, Perreo, Dancehall to contemporary Pop, Rap, Soul and Jazz music.

GoSee : ebay.de & linktr.ee/slic_unit & haering.de
10.04.2022 show complete article


Super technical power transfer – HAERING produces the 30-second spot for adidas Predator S/S ‘22

The new Predator Edge is the shoe for all players who want to completely dominate and control the game. Its newly developed Control Zones on the upper optimize each foot-to-ball contact for ultimate control and next-level swerve.

The spot presented here for the adidas Predator was filmed by HAERING, aka Director Tanja Häring, for adidas in Herzogenaurach, the headquarters of the global brand. In the spot, she gives Franziska Aurnhammer and Sven Rozwe, both Senior Managers of Development at adidas, the chance to say a few words.

The Adidas Predator Edge 2022 soccer shoes were launched on the market in mid-January, 2022, and we’ll certainly be seeing them in action at the upcoming FIFA World Cup Qatar 2022.

GoSee : adidas.de/predatortanjahaering.com
15.03.2022 show complete article