The second part of CHRISTIAN SCHMIDT's Enterprise Mobility campaign including outtakes is finished. Playing with angles and perspectives, photographed from the ground and from the air, Christian used the freedom that the client and BBDO New York gave him to develop a visual concept that both - confuses and fascinates.

The landscape shots were taken during a week-long road trip were Christian teamed up with Tobias Seifert@Addpictures, added by two additional platform days with Enterprise employees and cars. The final design was created in collaboration with Thomas Saalfrank @recom.

 
04.02.2025 show complete article

Chosen for the global advertising campaign of ENTERPRISE MOBILITY, developed by BBDO NY, was photographer Christian SCHMIDT, an expert in the areas of transportation, landscape & fine art photography – who flexed the perfect combination of all three.

ENTERPRISE MOBILITY, a leading provider of mobility solutions, is unveiling its first corporate brand marketing campaign featuring real team members across six markets in North America and Europe. The campaign showcases the entire breadth and depth of the organization’s mobility services and demonstrates its purpose to “advance the world, one journey at a time” by moving people, their businesses and the world forward.

“Our team members are real mobility experts, who can help customers find smart ways to scale their businesses, integrate complex processes and make connections in their communities that improve transportation access and drive the world forward,” says Chris Almeida, Enterprise Mobility Head of Global Marketing & Digital.

Christian Schmidt teamed up with Tobias Seiffert from ADD PICTURES to find places characteristic of the wonderful campaign concept and that worked best for a shift in perspective. Shot from both the ground and the air, the photos were carefully composited in collaboration with retouch artist Thomas Saalfrank/Recom.
 
23.05.2024 show complete article

Tobias HUTZLER c/o ROCKENFELLER & GÖBELS photographed for NIO, a manufacturer of intelligent premium electric vehicles. The focus was on the company’s innovative charging stations.

The ET5 Touring is a pioneering vehicle that embodies the unmistakable NIO design: sophisticated, progressive and versatile. A highlight is its spectacular glass roof. The expansive panoramic glass sunroof seamlessly brings the outside world into the cabin.

The shoot was under the executive of GoSee Member ADD PICTURES with Tobias Seifert (styling: Thomas Sheldon c/o KULIT Artists, hair & makeup: Angelika Francis c/o KULT Artists, model: Anne W. c/o Most Wanted Models).
26.06.2023 show complete article