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Alexander Nowak has come to Berlin from Droga5 New York and is heading the first Mother office in Europe. Mother, the independent creative company, has set up shop in Berlin as its first branch in mainland Europe. The Chief Creative Officer and Creative Partner of which is Alexander Nowak.
Mother is known for identifying and attracting the world’s best talent – and every Mother office has been opened with this in mind. With Alex, the Mother Family has appointed one of the most renowned and awarded creatives as their business partner to work with the talent and dynamic business scene for which Berlin is becoming synonymous. Alex is the former Global Head of Art at Droga5 and worked closely with Felix Richter, now CCO at Mother London, as part of the creative leadership team at the Droga5 New York office for over a decade.
“It’s our mission to create a culture that attracts the best talent from around the world to Berlin, no matter what seniority level or background. An...