featured by WE! shoot it :

WE! SHOOT IT staged the ŠKODA KODIAQ on location with CGI for Optimist Prague and FCB London

In late summer, the two transportation specialists from WE! SHOOT IT, aka Michael Compensis & Thomas von Salomon – represented by KELLY KELLERHOFF – took a trip to the Netherlands, where they realized campaign motifs for the new ŠKODA KODIAQ in Rotterdam and Amsterdam.

“This job was extremely exciting, particularly because the groundbreaking new SUV model from carmaker Škoda became a project in limbo between the old and new lead agencies. In other words : art buying and creation were still in the hands of Optimist Inc. in Prague, while production and shoot support came from the new agency, FCB in London,” the two photographers tell GoSee.

Classic backplates and domes were photographed in numerous locations in the Netherlands, and the car – still top secret at the time of the shoot – was realized with CGI in close cooperation with Aufeer Design Studio in Prague.

And, the creative duo is just back from their next job in Spain on commission for FCB London…
21.02.2024 show complete article

featured by Kai-Uwe Gundlach :

The new ŠKODA SCALA with a campaign by Kai-Uwe GUNDLACH for Optimist Prague

Emotive, sporty, authentic – the design language of the new ŠKODA SCALA is strikingly modern. And the perfect visuals for it came from award-winning transportation specialist Kai-Uwe GUNDLACH, who photographed the campaign for the new model in Valencia, Benidorm and Alicante in Spain.

The agency was Optimist Inc. Prague with CD Yann Fischels, and post production was taken care of by Akcent from Prague (cars via CGI – pre-post on set by Markus Behrens). Art buying was in the hands of Tanja Braune.

The new ŠKODA SCALA just got a subtle facelift plus a few changes style-wise for a fresh and modern look. It is planned to hit the market at the beginning of 2024.

GoSee studiogundlach.de
07.12.2023 show complete article