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News // 6 News by CASTIN

featured by UPDATE SALON : Doors open today! UPDATE-23-BERLIN ! We’ll see you on Thursday, 25 May, at Telegraphenamt, Berlin Mitte

It’s time : Exhibitors from around the world are on their way to Berlin. From South Africa and Los Angeles, from Mexico and Stockholm, from Warsaw and Paris, from London and Vienna, … Suitcases are being packed everywhere, artwork is being loaded onto computers, giveaways tucked away. We know what we’re talking about – we’re doing the same. The excitement is growing, the anticipation is great.

A little reminder : online registration closes on Tuesday. If you decide to come at the spur of the moment and your business card says AD, CD, client or marketing, art producing or art buying on it – then you can stop by our UPDATE spontaneously.

Awaiting creative visitors are a good 60 agencies. We hope to see you all in Berlin.


UPDATE . 25 May, 2023 . Hotel Telegraphenamt . Doors open at 12 noon . UPDATE.Salon
22.05.2023 show complete article

 

‘Probably the smartest team play of the game’ – Frankfurt-based agency CASTIN casts for a DUPLO spot

It’s all about gaming and chocolate … Frankfurt-based agency CASTIN found just the right actor to play the lead role for the duplo spot ‘Probably the smartest team play of the game’ : Tim R. is the epitome of the perfect gamer who even forgets all about his duplo because he’s so into the game. Not without consequences … The spot was created for the PRIME LEAGUE, most likely the best e-sport league of the DACH region, which has been supported by duplo since 2021.

In Germany, Ferrero offers currently more than 30 different products in a variety of product categories : from filled chocolates, chocolate bars and chilled milk snacks to the brands belonging to the kinder chocolate range or even sandwich spreads such as nutella, the refreshing candy tic tac and the legendary duplo – the perhaps longest filled chocolate in the world.

Ferrero has been available in Germany since 1956. Michele Ferrero, the son of Pietro Ferrero – one of the original company founders – laid the foundation for Ferrero in Germany with the establishment of the factory in Stadtallendorf, Hesse. As in the beginning, almost all brands sold in Germany are still produced in Stadtallendorf today. Ferrero Deutschland has become the market leader in the German sweets market, and the factory has become one of the largest operated by the Ferrero Group. Ferrero is family-owned now in the third generation and meanwhile an internationally active company. 

castin has been working in the field of model placement since 1996. Over the decades, not only does a keen sense develop with regard to finding models, but also an expertise when it comes to casting and project coordination, live, video and street casting. We realize projects with models from our own file but also with additional models in cooperation with partners throughout Germany and Europe.”

GoSee : duplo.de & primeleague.gg & castin.de
20.06.2022 show complete article

 

‘When it comes to responsibility, Aldi thinks big!!’ ALDI ‘Quality Promise’ 15-second spot with a cast from CASTIN

dropout films produced a spot on the topic of ‘Quality Promise’ for the client ALDI. That is: Simple, reliable, responsible. And CASTIN was, of course, responsible for the cast of the spot: “When it comes to responsibility, Aldi thinks big!!”

The independently certified seal advertised in the spot stands for minimum prices and premiums for small farmers and employees in the countries of origin. ALDI : “Fair trade improves the working and living conditions of the producers sustainably.”

Aldi (stylized as ALDI, stands for Albrecht Diskont) and is the name of the two discount supermarket retail chains Aldi Nord and Aldi Süd. The company is split into two separate corporate groups which each consist of several dozen independent regional companies.
23.06.2021 show complete article