News // 4 News of Peter Funch
A bit of Volvo in every car - cars are drivers of innovation. Hardly any other product strives for more transformation; new standards ensure greater mobility, luxury, and, not least, safety. What has remained unchanged in every car worldwide for generations is the 3-point seat belt, invented by Volvo.Peter Funch directed the commercial shown here and photographed the campaign for Volvo France, which commemorates Volvo's groundbreaking technical invention, which Volvo immediately shared with the world - meaning other car manufacturers - free of charge as soon as the seat belt …
19.03.2026 // show complete article
To mark the opening of IKEA’s new flagship store on London’s Oxford Street, the creative agency Mother London launched a striking out-of-home campaign featuring a true classic: the iconic blue FRAKTA bag. Under the slogan “One bag to rule them all,”it is celebrated as the ultimate shopping companion. For the visual execution, IKEA enlisted none other than renowned street photographer Peter Funch c/o EMEIS DEUBEL. In a large-scale poster campaign around Oxford Circus, Funch powerfully captures the moment when crowds appear to move in unison, all …
04.06.2025 // show complete article
VML's new campaign for Colgate redefines oral hygiene advertising by embracing the raw reality of parenthood and positions Colgate as a true ally. "Not Every Smile Starts as a Smile" acknowledges a common experience: kids don't like brushing their teeth. The work depicts the daily battles of tears, cries and tantrums, with Colgate there to support parents. Shot by photographer and director Peter FUNCH c/o EMEIS DEUBEL, the campaign accurately reflects the familiar chaos of so many families at brushing time.VML's creative idea was to move away from …
22.05.2025 // show complete article
Peter FUNCH photographed an editorial for NUMERO HOMME BERLIN on the theme of "Glück" in his new hometown, Paris. The stylish execution was led by stylist Sina Braetz, who was responsible for the careful selection of outfits and the overall aesthetic of the issue. The image retouching was handled by Notion, ensuring the final look of the images was perfectly realized.
27.01.2025 // show complete article








