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News // 15 News by EVERYDAY PEOPLE

featured by Nina Rautenberg :

Anke Rabeler handles Food & Liquid Styling for the new Rotkäppchen campaign (Secconade, Seccomate & Aperitivo)

For the new Rotkäppchen campaign (Secconade, Seccomate & Aperitivo), Anke Rabeler was responsible for the food & liquid styling. The campaign was photographed by Cem Guenes for Ogilvy.

Under the motto “Life mixes the best moments. Come on, let’s open a Secconade!”, the campaign presents the sparkling mixes in summery settings with friends, drinks and shared moments. At the heart of the campaign are the different Aperitivo, Secconade and Seccomate varieties – including the new alcohol-free Secconade Lemon and Pink Grapefruit.

Anke Rabeler styled the drinks and products for the campaign imagery, creating its fresh, summery look.

 
28.07.2026 show complete article

 

featured by Adrian T. Kubica :

Photographer ADRIAN T. KUBICA presents his personal work 'Hellcat' on gosee.news

"A personal project about presence, surface, and energy: the Dodge Challenger Hellcat meets a warm, charged studio aesthetic somewhere between editorial, portrait, and classic muscle car drama.

The result is a body of work that does not just show a car, but captures attitude, mood, and character." ADRIAN T. KUBICA, photographer.


TEAM
AD: Felix Eisenmeier
Runner: Ben
Makeup: Florian Fuchs
Models: Zoe Do. c/o Brüderchen & Schwesterchen
Floyd D. c/o Everyday People


 
19.05.2026 show complete article

 

Usage rights made easy – with BOB, the 'Buyout Buddy'! New software solution for managing and calculating usage rights, powered by EVERYDAY PEOPLE

Buyout Buddy, BOB, is your partner when it comes to simple calculations and the easy management of usage rights. Specifically developed for the advertising and modeling industries, this innovative tool brings clarity where there was once confusion.

Managing usage rights often presents challenges for all parties involved: unclear contract terms, uncertainty in wording, and a lack of overview make the work difficult. With BOB, the "Buyout Buddy," these problems are a thing of the past. The software offers an intuitive interface, automated calculations of usage rights as a reference, and an overview of all relevant licensing data at a glance. The feature set is rounded off by a well-thought-out contact management system and a glossary to help navigate the complex world of usage rights.

By digitalizing processes, model agencies, photographers, talents, and end clients can optimize their workflows and focus on their core business.

"Our software significantly reduces administrative effort and ensures that all parties always have a clear overview of the agreed-upon usage rights. This provides a solution that not only saves time but also minimizes legal uncertainties," says Torsten Hupe, Founder and Managing Director of Buyout Buddy and EVERYDAY PEOPLE.

"Buyout Buddy" – saving time and ensuring legal certainty for the entire industry. Test it now! The software will be available starting in May 2025 and offers a free 30-day trial in every plan. Secure your discounted starter offers now.

GoSee : buyoutbuddy.com 

 
27.05.2025 show complete article