News // 16 News by Falca
With his unmistakable visual style, Markus Mueller realized the new KAUFLAND campaign with visually stunning and elaborately produced motifs full of humor.
Likewise, KAUFLAND pushes further ahead with its new visual language and brand communication, which is not only a nod to its large assortment, regionality and reasonable prices, it’s also just supposed to be fun.
Responsible for the complex and impressive prop models was Arndt von Hoff. Production was in the hands of GoSee Member FALCA, Always Everything and Production World.
27.06.2022
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ZERONE was in charge of post production for the BMW i Vision Circular, photographed by Alex Rank for TheGame. Creative direction was in the hands of Florian Kronenberg in a production by GoSee Member FALCA. Styling came from GoSee Member Jana Kapounova, with hair & make-up by Gina Ros. ZERONE presents us the motifs of the eye-catching models here on GoSee – and you can meet the specialists for post & CGI in person at UPDATE on 25 May in Berlin.
BMW on the vehicle : “The BMW i Vision Circular symbolizes the BMW Group’s plan to become the most sustainable manufacturer of individual premium mobility solutions. The vision vehicle has been created according to the principles of the circular economy throughout the entire design, development and manufacturing process. The creative vision shows a preview of a compact, fully electric vehicle in the year 2040 – with a focus on sustainability and luxury. Der BMW i Vision Circular is optimized for a closed material cycle with the goal of achieving a quota of 100 percent recycled materials or 100 percent recyclability. Find out more via BMW.
ZERONE : As one of the founding pioneers in the industry, our team at [zerone] has been providing the highest standard in CGI and post production since 1997. With our local crews or on location around the globe, we strive to deliver the best for our clients. We will place your product into the right setting, create the world and the atmosphere needed, in animation or film. In an ever more complex technological industry, we are proud to say that we put the personal relationship first, and together with you, will create whatever we can imagine and beyond…
01.04.2022
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Movement that inspires – ready for the future. The EV6 is a fully electric crossover from KIA which marks the beginning of a whole new era. It is setting the bar for years to come, according to the carmaker. “Damien de BLINKK c/o EMEIS DEUBEL was chosen by Innocean to photograph the worldwide campaign for the EV6. Valencia, with its modern architecture, was the ideal backdrop for the beautiful KIA car. FALCA took care of production, and casting came from CLAAS CROPP. Styling was in the hands of Davor Jelusic c/o LIGANORD, with H&M by Helena Narra c/o LIGANORD. Post production: RECOM FARMHOUSE.”
28.09.2021
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