Sweat Baby Sweat! Crossfit in Cape Town – sweat and tight muscles The air is filled with a haze of chalk and sweat. Against gravitation, heavy weights are moved by pure muscle power. Pull by pull, the tiredness drains away the strength, than with a loud noise, the heavy dumbbell falls to the ground. The low standing morning sun shines through the tiny windows of the crossfit box in Cape Town. Today fitness and crossfit are scheduled for the Engelhorn photoshoot in Southafrica. Models Dorian and Micaela are in top shape, moving the weights with an ease up and down. Photographer and client are pleased, the model sweaty and tired.
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Production | Magic Mountain Productions / Sabina Jakob |
Advertising Agency | nuts communication GmbH / Tobias Zepf |
Art Director | nuts communication / Stefanie Schimoni |
We accompanied MICHAEL MUELLER while lifting weights at the gym for the client ENGELHORN SPORTS. “The air at the crossfit studio is filled with a smell of chalk and sweat. Against gravitation, heavy weights are moved by pure muscle power. Pull by pull, exhaustion drains away the strength. Then with a loud noise, the heavy dumbbell falls to the ground. The morning sun standing low on the horizon shines through the tiny windows of the crossfit...