Boys+Girls commissioned Henrik KNUDSEN c/o JSR AGENCY and JSR PRODUCTION to realize a film and stills for the ‘Connected Life’ campaign for the client THREE MOBILE IRELAND. JSR PRODUCTION was in charge of casting, travel logistics, the Covid concept, post production and editing, and worked with local service production company Stormlight Media in Ireland. Production took four days in the studio plus one day on location. (usage: OOH, in-store, digital, social media and websites, 1 year ROI).