Monday, March 16
Preserving history, securing the future - Anke Luckmann photographs for the Mercedes-Benz Classic Center
For the global launch of the new Mercedes-Benz VLE, Preuss und Preuss developed an eye-catching campaign featuring Roger Federer. recom film was responsible for the full CGI production of all vehicles as well as the complete post production – significantly shaping the campaign’s visual quality.
Two icons, one stage: Roger Federer meets the new VLE – a grand limousine redefining space, comfort and technology.
At the heart of the campaign is the interplay between generosity and elegance: seating for up to eight people combined with the driving experience of a limousine. A quality Federer appreciates as a father of four, paired with the calm, effortless presence he is known for both on and off the court. Inside the VLE, everything feels so natural that he even rediscovers his singing and whistling skills.
Technically, the VLE also plays in the top league: over 700 km range, ultra-fast...
Monday, March 16
Preserving history, securing the future - Anke Luckmann photographs for the Mercedes-Benz Classic Center
Following Anke Luckmann's beautiful shoot for the Mercedes-Benz Museum, the Mercedes-Benz Classic Center in Fellbach was next featured six months later. This is the official Mercedes-Benz Classic Car Department, which cares for vehicles that have been out of production for at least 15 years.
For the advertisement, photographer Anke Luckmann asked the famous Mercedes-Benz 300 SL Coupé - the gullwing model is a true collector's item - to park in front of the Classic Center.
"Together with creative director Justine Boltzek from the agency Banauten, we found far more subjects than we could...
Friday, March 13
Caleb Kuhl photographed the new Toyota C-HR campaign in Texas; it was post-produced by Fixip
Designed to stand out, even after dark. The all-new Toyota C-HR - Studio Fixip recently completed post-production for a new Toyota C-HR campaign, photographed by Caleb Kuhl in Austin, Texas.
The shoot took place amidst intense summer heat and high humidity. Therefore, close collaboration between the photographer and post-production team on set was essential to identify technical requirements early in the workflow. This close cooperation ensured a smooth transition from production to post-production and guaranteed efficient and perfectly timed delivery.
The goal was to create images that...
For the AIGNER Fall/Winter 2025 campaign, the team at Bildergut handled the complete postproduction and visual refinement of the still product motifs. The focus was on precise product detailing, a clean and consistent visual language, and absolute color accuracy in line with AIGNER’s brand identity.
The shoot was conceived and photographed by Markus Burke, represented by Sonja Heintschl. In close collaboration with the lead agency The Garage, Bildergut developed the final visual appearance of the campaign based on the photographic material.
Bildergut: “Our work focused on the high-end refinement of the products: meticulous retouching, controlled material rendering, and precise light and color management. Special attention was given to the authentic representation of leather, surfaces and details, as well as to the exact implementation of AIGNER’s distinctive color palette.
The result is...
Wednesday, March 4
ADIDAS Rapidmove by Pauline Scotto Di Cesare, post-produced by ONE HUNDRED BERLIN
Made for HIIT workouts – Adidas Rapidmove is a training shoe line from Adidas specifically designed for functional training and HIIT (High-Intensity Interval Training). It's not a classic running shoe, but rather a hybrid of stability and cushioning for dynamic movements. Perfect for your workout!
Photography for Adidas Rapidmove was by Pauline Scotto Dicesare. Post-production was handled by ONE HUNDDRED BERLIN.
"RAPIDMOVE ADV 2 is designed for full 360° agility and dynamic stability. Power through every class with a shoe that transmits your energy into every move." - adidas
Among others,...
'The Tiger' marks a milestone for Amazon: For the first time, a German Amazon Original is available both on streaming services and in theaters – and is now being broadcast worldwide. With great success: The claustrophobically staged anti-war film is resonating with audiences around the globe.
BIDERGUT was commissioned to create the key art for this special production in close collaboration with BDA Creative: "Our contribution included high-end retouching, compositing, and the final artwork for all campaign visuals," BILDERGUT told gosee.news.
The result is an epic group image centered around the iconic Tiger tank, as well as a series of intense character images depicting the protagonists in emotionally charged moments.
"Through the targeted use of lighting, precise color palette, and subtle digital effects, we intensified the visual atmosphere and clearly defined the cinematic look of...
Thursday, February 12
ANALOG DIGITAL Introduces AI Studio AIOpost – On Next-Gen Post-Production and the Role of AI in Today’s Commercial Production Workflow
As a forerunner in new technologies, trends and visual execution, ANALOG DIGITAL continues to strategically expand its international artist portfolio and welcomes AIOPOST, a highly specialised AI studio focused on next-generation post-production and moving image.
AIOPOST is a boutique post-production studio with a clear ambition: to challenge existing boundaries and set new standards in commercial image-making. With a strong focus on 3D animation, visual effects and AI-driven production, the studio aims to translate creative ideas into precise, efficient and visually outstanding results.
In...
Wednesday, February 11
recom presents CGI/AI for the MINI campaign – and Thorsten Jasper Weese, Managing Partner of recom, answers our questions about AI in post-production
Together with the photography duo BAM and Jung von Matt Switzerland, recom had the opportunity to create the launch visual for the major MINI campaign conceived by JvM Switzerland, using AI and 100% product-accurate CGI vehicles.
A short breakdown of the perspective explorations using a rough CGI dummy scene and a simplified summary of the production process are shown alongside the final visual. The visual was produced in high resolution (8K) and was therefore suitable for use as an advertisement in the Süddeutsche Zeitung (SZ) as well as a blow-up over 10 meters wide opposite BMW Welt in...
The RAM Middle East campaign was post-produced by RECOM. Specifically, various dust effects and other effects were added to the fully CGI-generated base locations and vehicles using AI.
Ram Trucks, or Ram for short, is a commercial vehicle brand introduced by Chrysler in 2009 and is now owned by Stellantis. It is derived from the Dodge Ram model name, an earlier commercial vehicle model from Dodge.
The agency responsible for the campaign was Publicis Dubai / One team Stellantis, with art director Oussama El Founi.
GoSee : ramtrucks.com
Wednesday, February 11
AIOPOST produces Full AI video “Time to Understand the Atom” promoting nuclear energy in Poland
With the initiative “Time to Understand the Atom,” launched by the Polish Ministry of Energy, the public debate around nuclear energy is being repositioned. At the center of the campaign stands an iconic figure in the history of science: Maria Sklodowska-Curie - whose image has been reinterpreted using artificial intelligence. The full AI production was realized by AIO c/o Analog Digital.
In contrast to hybrid productions, “Time to Understand the Atom” follows a radically digital approach: the project was executed as a full AI production. Visual elements, animations, and the portrayal of...
Wednesday, February 11
Ministry of Digital Affairs of Poland - AIO produces Hybrid AI film “Don’t Be an Internet Troll” with director Adrian Chudek
With the campaign “Don’t Be an Internet Troll,” the Polish Ministry of Digital Affairs takes a strong stand against online disinformation. The hybrid AI film was realized by AIO c/o Analog Digital with director Adrian Chudek, produced by Nosugarfilms under the supervision of producer Marta Chabior.
Hybrid AI as a new production model. The campaign is considered one of the largest hybrid AI productions in Poland to date. The approach is clear: artificial intelligence does not replace traditional shooting, it enhances it. All scenes were shot on set. The key innovation took place in...
Drive in harmony - FIXIP STUDIO developed the project shown here for the Mazda CX-90 with a clear and uncompromising focus on the car itself. The goal was to present the vehicle from every angle as subtly and precisely as possible, highlighting its design, proportions, and lines without distraction.
The visualizations were primarily created using CGI, combined with compositing and AI - always in service of the final image, not the process. In parallel, Fixip Studio developed a complementary series of AI-powered lifestyle visualizations that added a more human and contextual dimension to the project while remaining fully consistent with the product images.
This approach enabled the studio to deliver high-quality, cohesive visualizations with maximum flexibility, optimizing quality, production time, and costs. This perfectly reflects Fixip Studio's pragmatic and results-oriented...
Tuesday, February 10
Music Festival ZYWIEC MESKIE GRANIE 2025 - AIOPost handled post-production for Disney+ music project video
For the music festival ZYWIEC MESKIE GRANIE 2025, Meskie Granie collaborated with Disney+ for the first time. The partnership resulted in an exclusive song composed for Disney+ by the Meskie Granie Orkiestra 2025, performed by Natalia Przybysz and Igor Herbut. The track was presented live during the concert tour and was initially available exclusively to tour attendees.
AIOPost c/o ANALOG DIGITAL handled the post-production of the accompanying video. The goal was to visually condense the energy of the music, performance, and festival atmosphere into a distinct event moment - defined by...
Thursday, February 5
Together, let's drive - Jeff Ludes photographed again in Mexico City, this time creating a video in addition to the CHEVROLET Captiva campaign images
Jeff Ludes has just wrapped another shoot for Chevrolet in Mexico City—another great project that once again utilized Gybow!
The star of the show was the 2026 Chevrolet Captiva Plug-In Hybrid (PHEV). This model made its world premiere in Mexico at the end of 2025 and is part of Chevrolet's efforts to offer more electrified vehicles in international markets such as the Middle East and Latin America.
The team first spent several days on location filming backgrounds, HDRIs, and the actors. They then transported the top-secret vehicle to a studio in Mexico City where the Gybow system was already...