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News // 10 News by Monica Menez

featured by GoSee ART : GoSee Tip : MONICA MENEZ – DRESSED TO COMPUTE – exhibition in the gallery UNO ART SPACE from 17 March through 16 June, 2023

The artist Monica Menez is known for her unique productions in photography and film. In 2007, she opened the gallery UNO ART SPACE featuring her works, and the gallery is now celebrating with Monica Menez the beginning of her anniversary year : ‘Sweet Sixteen’.

For the exhibition ‘Dressed to Compute’ – Monica Menez continues to develop her previous approach, experimenting with complex computational methods, with pixels and programs, but also with AI and AR. The result, however, once again bears witness to her authorship and remains as multilayered, surreal and a sensual experience as ever before.

The artist Monica Menez has already received several awards for her work. In her series and films, she presents fashion and people, tongue slightly in cheek, often in equivocal and extraordinary stories.

Monica Menez attended the vernissage and drank a toast to the wonderful occasion with guests on 17 March. The exhibition is now on display through 16 June, 2023. Appointments are, of course, available upon request.


Monica Menez – Dressed to Compute . UNO ART SPACE . Exhibition:  17 March, 2023 – 16 June, 2023 . Liststraße 27, 70180 Stuttgart-South. 

© Monica Menez / UNO ART SPACE from the series Daphne, each 30 x 40 cm.

GoSee : unoartspace.commonicamenez.de
16.03.2023 show complete article

 

Miraculous volume, miraculous waves, miraculous freshness … – TAFT is taking off again, and responsible for the global easy-to-handle overnight look was Director MONICA MENEZ

Strong women, strong styling – Taft is celebrating its relaunch with further spots in a skillful and laid-back continuation of its 90s success story with tongue firmly in cheek. The responsible agency was TBWA, and the lead agency was Henkel Beauty Care. Behind the camera stood female powerhouse and multiple award-winning photographer and director Monica Menez.

And that for good reason – both TBWA and Schwarzkopf have a keen eye for the sign of the times. Women stick together, have each others backs, stand up for one another, all while sharing hair tips & tricks at the same time. 



“If you’re for female empowerment, you not only need to show it, you need to live and breathe it. That’s why it was so important for me to have a director like Monica Menez at my side who embodies precisely that and knows just how to convey it.”  Marjorieth Sanmartin, Executive Creative Director at TBWA.

The digital campaign, shown on YouTube and across various social channels, was developed and realized in cooperation with the production company e+p films. The good-looking takeaway halfway through the campaign : The confident Taft woman is back – and knows exactly how it’s done.



The Schwarzkopf brand TAFT has already been making an appearance with a completely revised design since March 2021, consistently oriented towards the needs of customers : a new logo, a clear, color-based line structure, an easily understandable degree of hold, and immediately recognizable product performance facilitate the selection of the individual Taft products fit for the purpose. New formulas – without animal-based ingredients and silicones – ensure a pleasant hair look & feel and new styling experience. Particularly special about these new formulas is that purely synthetic, non-degradable polymers have been replaced by natural, bio-degradable alternatives – all without compromising performance.

Schwarzkopf is part of the Henkel AG family with headquarters in Düsseldorf-Holthausen, a listed German company in the consumer goods and adhesives industry with global brands and technologies in the three business areas laundry & home care, beauty care, and adhesive technologies.




GoSee : schwarzkopf.demonicamenez.de
13.09.2022 show complete article

 

‘Only For You’ – photographed by MONICA MENEZ for the Liberation Issue of THE FORUMIST Magazine # 23

“It’s the hair, it’s the inner wear-outer wear, it’s the strong-but-feminine, controlled-but-free look of the 1980s …” – The Forumist is a unifier of creative talent from all corners of the globe, offering an inclusive magazine that breaks the mold of traditional concepts and does away with all previously prevailing constraints on gender, origin, or appearance. For all of us with a passion for life and beauty, art and fashion, music and nightlife, street and pop culture.

MONICA MENEZ photographed the editorial ‘Only For You’ presented here for the Liberation Issue of THE FORUMIST magazine # 23, once again flexing her keen creative eye for catchy visual language that is modern and reduced – unlike anything you have ever seen before.


CREDITS
@theforumist
photo @monicamenez
model @manot.boehm @her.management
styling @sophiegiannoules
h&m @sabinenania
using @labiosthetiqueparis

13.09.2022 show complete article