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EDITORIAL Jana Gerberding c/o BIRD PRODUCTION photographed Christiane Arp for the 10 Magazine Germany cover story

16.10.2025 • "Christiane Arp has shaped the German fashion scene for decades. She began her career as editor-in-chief of Vogue Germany for 18 years and now serves as chairwoman of the Fashion Council Germany.

Her outstanding vision, generosity, and determination to nurture local talent have been instrumental in establishing Berlin Fashion Week on the international stage.

In this story, we speak with Arp about her rural roots, her love of print media, and her mission to give visibility to a new generation of designers. A reminder that fashion is about community, creativity, and courage." 10 MAGAZINE Germany.

The cover story was photographed by Jana GERBERDING c/o BIRD PRODUCTION.


TEAM

Photo: Jana Gerberding c/o BIRD PRODCUTION
Fashion Editor: Lena Lauer @lena__lauer
Talent: Christane Arp @christianearpvogue
Text: Paul Toner @pltnr
Hair: Dennis Brandt @dennis_brandt using @oribe Make-up: Loni Baur @baurloni using @lonibaureditions @armanibeauty
Digital Support @rawdeliverybln
Photographers‘ assistant: David Fischer
@studiodavidfischer
Fashion assistant: Manuella Fernandes @e11afern Make-up assistant:...


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EDITORIAL SALLYHATESWING – the photographer duo opens a poetic space between fashion and art with “Sculpture Garden” for ELLE Hungary

16.10.2025 • With their series “Sculpture Gardens,” SALLYHATESWING create a minimalist yet sensual homage to form, light, and movement for ELLE Hungary.

The carefully composed images reveal how the body merges with space – and vice versa. Beneath the calm aesthetic lies a subtle tension: through a precise play of shadow, structure, and body language, the creative duo forges a captivating connection between fashion and art. Together with stylist Ionna Auschra, they craft a visual world in which even the everyday – a shirt, a piece of fabric, a silhouette – becomes a medium of expression.

SALLYHATESWING, the artist duo formed by Sarah and Philipp Johann, unites the visual clarity of an art director with the sensitivity of a photographer. The result is a series of vivid, color-driven images that dance between reality and imagination. More editorials by the duo can be discovered on their website and in their beautifully produced photo book “ARCHIVES I – A DANCE WITH REALITY” (Published by SNAP Collective).

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EDITORIAL 'Berlin Dolls' - photographed by Jana GERBERDING c/o BIRD PRODUCTION for 10 MAGAZINE Germany

15.10.2025 • Berlin has always been a place of freedom, experimentation, and self-discovery. For the dolls—a term for feminine trans women—the city has become a stage for their endeavors to shine in music, art, fashion, dance, and activism.

In the cover of the second issue of 10 Magazine Germany, ten impressive women showcase their strength, creativity, and uncompromising joie de vivre - creating spaces where not only they themselves but also their communities can flourish.

The 'Berlin Dolls' series was photographed by Jana GERBERDING c/o BIRD PRODUCTION, and Hakan Solak served as Fashion Editor.

"So much gratitude to @fiercedivaboots (=the one and only Jack Batchelor) for inviting me to be part of this story—truly such a surreal, profoundly heartwarming, and empowering experience. Feeling beyond blessed to share this moment with such incredible women." Leona Isabella Lutz, Head of Marketing & Comms at @haderlump.berlin..

"Welcome to the second issue of 10 Magazine DE dedicated to the power of change. Inside we examine transformation in all its forms. From designers reshaping fashion, to talents...

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