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ADVERTISING JANA EDISONGA photographed the new FISHERMAN’S FRIEND campaign ‘Are they too strong?’ - with rapper Marteria plus more strong characters at the Port of Hamburg

05.09.2024 • Jana EDISONGA photographed eye-catching motifs for the new FISHERMAN’S FRIEND campaign, for which she once again had rapper Marteria in front of her camera. They were created in parallel to the new commercial and were produced by Zauberberg Productions.

The campaign gets to the very core of Fisherman’s Friend – depicting strength as a unique personal quality of each individual. In the rough & gritty setting of a port, a motley lot of bizarre and unique characters must stand the test of answering one simple question asked by the skipper if they want to go aboard: ‘Are they too strong?’ Post production was taken care of by Peter Klein at BLUE BUNNY. Watch the complete filmed story on fishermansfriend.com.

Big things often take small beginnings. Today, Fisherman’s Friend is a world-famous brand. But it all started in Fleetwood, a small coastal town in northwest England. The year was 1865. James Lofthouse, a pharmacist, was talking to three deep-sea fishermen one evening, who told him about their catch of the day. Or let’s say they tried to – because all three could hardly say a word....

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ADVERTISING En tartine ou en cuisine… Stefan THURMANN c/o JULIA WALDMANN photographs food motifs for French soft-ripened cheese CHAVROUX

05.09.2024 • Eat like your vacationing in France… For CHAVROUX, the well-known French soft-ripened goat’s cheese in a typical roll shape, various food motifs were photographed by Stefan THURMANN c/o JULIA WALDMANN, who was commissioned by the agency BBDO.

Chavroux cheese belongs to the Savencia Fromage & Dairy Group, and was named Bongrain until 2015. Also part of the French food company, specialized in cheese making, are the brands Saint Agur Blue, Saint Albray, Etorki, Alouette, and Pié d'Angloys.

The family-based and independent food group is owned by the Bongrain family through the holding company Savencia Saveurs & Spécialités, to which Bordeau Chesnel and De Neuville also belong.


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ADVERTISING GoSee CREATIVES TO WATCH : STUDIO NONSENS - the creative power duo Lisanne Kurth and Stefanie Schellwies on GoSee

05.09.2024 • STUDIO NONSENS is a creative studio founded by Lisanne Kurth and Stefanie Schellwies, two art directors with a love for great design with a concept. After joining forces in 2016, they have been an inseparable creative duo ever since. Why? Because they firmly believe that great projects are never created by one mind alone. We are delighted to present the simpatico duo here on GoSee.

GoSee: studiononsens.de

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ADVERTISING LUNIK produces the summer 2024 campaign for equestrian and outdoor brand ARIAT for photographer Anthony Kurtz

04.09.2024 • Ariat was founded as ‘The New Breed of Boot’. Because the equestrian and outdoor brand from California was the first to integrate athletic footwear technology into boots for equestrian athletes.

For ARIAT, Anthony Kurtz photographed the new 2024 campaign, for which he was actively supported by LUNIK. Today, the ARIAT product team builds innovative and award-winning performance products for all types of outdoor and work environments. We have the behind-the-scenes video for you on GoSee.



The company ARIAT, founded in 1993 by the Stanford Business School classmates Beth Cross and Pam Parker, was named after Secretariat, the legendary race horse and winner of the Triple Crown in 1973. His heart was almost three times that of an average thoroughbred. Secretariat is widely considered the greatest racehorse of all time.

While the two founders were working as consultants of Reebok for the firm Bain & Company, they saw an opportunity to apply athletic shoe technology to riding boots. And their sucess has proven them right: Since 2020, Ariat is considered the largest equestrian footwear and...

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ADVERTISING MALIBU X Tom Daley ask you : ‘Don’t Drink and Dive’ - a campaign post-produced by STANLEY’S POST for the agency Wieden+Kennedy

04.09.2024 • Did you know that alcohol has a role in one out of four unintentional drownings in the UK? For the campaign presented here, MALIBU teamed up with the Royal Life Saving Society UK as well as diver and Olympic athlete Tom Daley to promote responsible drinking.

Jenny Brough photographed the campaign, of course, with exceptional athlete, father, and knitting artist Tom Daley. It was post-produced by STANLEY’S POST.

“As part of Malibu’s commitment to responsible drinking, we’ve teamed up with the Royal Life Saving Society UK as well as diver (and knitter extraordinaire) Tom Daley to raise awareness of the risks associated with drinking and going into the water. To launch this initiative, we’ve created a fab awareness campaign that includes an iconic line of knitted beachwear featuring a very important message: Don’t Drink and Dive!” MALIBU.

The complete collection was available for purchase at ‘Made with Love by Tom Daley’ – with all proceeds donated to RLSS UK. But what can we say – unfortunately, the capsule collection is already sold out.

Thomas Robert ‘Tom’ Daley OBE (born on 21 May...

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