‘Future Is Made of Courage’ - GOTHAER campaign with portraits by Robert GRISCHEK c/o MARKENFILM for Berger Bader Hermes
In his creative signature, Robert GRISCHEK c/o MARKENFILM photographed motifs for the GOTHAER campaign 'Future Is Made of Courage’ with the agency Berger Bader Hermes (BBH) from Munich.
It is intended, above all, for a young target audience. “Precisely the active ‘will to shape the future’ addressed in the campaign. Using a double exposure effect for extremely intensive colors, we present a symbolic projection of what is to be created and achieved. For which the departure, the will, and the path are more important than concrete results.” says BBH.
CREDITS
Client Gothaer Versicherung
Advertising Agency Berger Bader Hermes (BBH)
Photographer Robert Grischek c/o MARKENFILM
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