Jaap VLIEGENTHART c/o SEVERIN WENDELER was on the job for MC DONALD’S. “This campaign was created for the icons! Mcdonald’s icons to be more precise. Everybody’s favorite, but we all consume it in a different way, what’s yours?” Creation was in the hands of Billy Witbraad & Jasper Diks from TBWA/NEBOKO (agency producer: Amy Bakker, account: Miranda van der Meulen).