Summery living with a gentle touch – 70SEVEN produced an interior shoot in Berlin for LeGer Home's Spring/Summer 2025 collection.
"The campaign reflects Lena Gercke's vision of a home characterized by natural textures and warm contrasts. Thoughtfully designed pieces like the striped armchair and minimalist bed linen bring comfort and character to everyday life – and invite moments of lightness, connection, and tranquility," says the agency.
CREDITS
DOP Kristian Sickinger c/o BIRGIT STÖVER ARTISTS
Client Otto
Production 70seven
Styling Luna Walther
Hair & Make-up Benjamin Becher c/o Nina Klein
Celebrity Lena Gercke
Set Design Studio Lilo
Photographer Erik Cesla
About 70SEVEN
Creative Production Agency - Production Services | Creative Hub | Locations | Studio. Established in 2006, 70seven is a Hamburg founded collective of production, artist management and studio rental. With expertise in creating multidisciplinary photo and film content for innovative global brands, we boast a charismatic team and an extensive network of local partners to deliver tailored production services on a global scale. We firmly believe that fostering a positive and collaborative atmosphere is key to the success of any project.
As the forefront of the next generation artists agency, we proudly represent a curated selection of the most dynamic visual artists. Our photographers, DOPs, hair and makeup artists, and stylists from diverse backgrounds excel both as individual talents and as seamlessly coordinated teams. With our own location kju.studio we have established the most cutting-edge studio in Hamburg. This light-filled loft redefines standards with top-of-the-line studio equipment and an exclusive selection of designer props, showcasing the pinnacle of innovation.
GoSee : 70seven.de