FLOS LIGHTING ‘Superwire’ lamps from Formafantasma & SOHO HOME product campaign with interior motifs by Robert RIEGER c/o EMEIS DEUBEL
Robert RIEGER c/o EMEIS DEUBEL had the pleasure of working with Italian lighting company FLOS – skillfully capturing the amazing Superwire line of lamps, which were designed by Formafantasma. The collection is comprised of floor lamps, wall lamps, and a table lamp which all offer various contemporary settings.
Serving as the location was Vittorio Crespi’s property, built in 1936 and finished in 1940 by the architect Giuseppe De Finetti, a student of Adolf Loos, one of the fathers of modern architecture. Art direction was in the hands of Omar Sosa from Apartamento Mag.
In London, RIEGER c/o EMEIS DEUBEL shot the 2024 Product campaign for SOHO HOME. Styling was in the hands of interior stylist Hannah Franklin. She began her career at Wallpaper before she became style editor for Livingetc Magazine from Time Inc.. To this day, she is still a leading voice of the magazine.
CREDITS
Client Flos
Art Director Omar Sosa / Apartamento
Photographer Robert Rieger c/o Emeis Deubel
About EMEIS DEUBEL
Emeis Deubel represents artists with a fresh visual approach to photography, direction and creative conception in advertising and art. In march 2009, Konrad Florian Emeis und Jan Deubel joined their talents and formed Emeis Deubel out of the agency KFE. Both have a strong background in production and creative consulting, having worked for leading German advertising agencies. They successfully combine their artists' creative excellence with a professional «hands-on» organization.
GoSee : emeisdeubel.com
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