No half measures when it comes to kids: the CARITAS SWITZERLAND campaign by Jonathan Heyer c/o Upfront Photo & Film for Serviceplan
Together with Serviceplan Suisse and production company ALL In, Jonathan HEYER c/o UPFRONT halved and photographed playground equipment to help raise awareness for the Caritas sponsorship program. Halving the equipment turned the motifs into a palpable experience, similar to how children feel when they have to play alone because no one has time for them.
Responsible at Serviceplan: Raul Serrat (Exec Creative Director); Michael Kathe, Nicolas Vontobel (CD); Moritz Lüth (AD); Jan Krohn, Jehmsei Keo (Text/Concept); Dominic Häuptli (Consulting); Nathalie Jakober (Art Buying); Pam Hügli (Overall Responsibility). Find our more about the project via www.caritas.ch.
CREDITS
Client CARITAS // www.mitmir.ch
Production All In Production
Advertising Agency Serviceplan Suisse
Creative Director Kathe, Nicolas Vontobel
Art Director Moritz Lüth
Art Buyer Nathalie Jakober
Photographer Jonathan Heyer c/o Upfront Photo & Film GmbH
About UPFRONT PHOTO & FILM GMBH
Ever since its founding in 1998 by Frank Küppers, UPFRONT has lived out photography all the way - as agents and one-stop production house. Which means: we know the industry, we know the artists, we know where and how they match.
This adds up to: Better deals, better results. For everybody.
UPFRONT is proud to have developed a roster of unique talent over the years. We all love a good commission, but it’s really more than that: Artist management means supporting individual and sustainable growth. A wide creative range and a positive, personal work environment is what we get out of it.
What you get out of it? Amazing photos. Captivating films. Without the hassle. Across all media, agile and fresh. By a truly passionate and down-to-earth team, dedicated to full transparency. Team spirit and a respectful treatment of everybody involved are the basis of every project we approach.
www.upfront.de
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