Offbeat. Unexpected. Unknowable. – JPPS CREATIVE PRODUCTIONS produce the PUPCHEN Shoes launch campaign featuring Moroccan beauty Aouatif Saadi in Paris
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JPPS CREATIVE PRODUCTIONS
DOP: Julia Romanovskya Client: Pupchen Production: JPPS Creative Productions Creative Director: Soumaya em Bahri Art Buyer: JPPS Creative Productions Styling: Natalie Yuksel Hair & Make-up: Flavio Nunes Location: Paris Model: Aouatif Saadi Photographer: Julia Romanovskya
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CREDITS / DETAILS / VIDEO EMBED LINK
JPPS CREATIVE PRODUCTIONS
DOP: Julia Romanovskya Client: Pupchen Production: JPPS Creative Productions Creative Director: Soumaya em Bahri Art Buyer: JPPS Creative Productions Styling: Natalie Yuksel Hair & Make-up: Flavio Nunes Location: Paris Model: Aouatif Saadi Photographer: Julia Romanovskya
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CREDITS / DETAILS / VIDEO EMBED LINK
JPPS CREATIVE PRODUCTIONS
DOP: Julia Romanovskya Client: Pupchen Production: JPPS Creative Productions Creative Director: Soumaya em Bahri Art Buyer: JPPS Creative Productions Styling: Natalie Yuksel Hair & Make-up: Flavio Nunes Location: Paris Model: Aouatif Saadi Photographer: Julia Romanovskya
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“PUPCHEN is an eye-catching new brand of sustainable women’s footwear designed in Paris and handmade in Italy.” says JPPS.
And JPPS had a lot of fun producing the launch campaign, consisting of five video clips and a series of stills featuring the beautiful and bubbly Aouatif Saadi as the face, and foot for that matter, of the new shoe brand.
“Pupchen is a doll who plays with the world. Not the other way around.” Pupchen.
Photography and videography by Ukrainian native Julia Romanovskaya, creative direction by Myari-Studio, styling by Natalie Yuksel, and hair & makeup by Flavio Nunes. Full production, art buying and casting by JPPS CREATIVE PRODUCTIONS.
“We found the perfect partners for Pupchen in Maison Massaro, a member of Chanel’s métiers d’arts, and Nillab, an Italian footwear factory. Nillab believed in the collection from the moment we met and worked with us to bring Pupchen to life.” Pupchen.