Sleepwear, denim, leggings ... The backgrounds for the latest HUE 2020 campaign come from New York-based illustrator Lily QIAN c/o ISABEL SCHARENBERG CREATIVE MANAGEMENT. HUE on HUE: “In 1978, HUE was launched when two New York City artists dyed Chinese slippers in FABULOUS colors and the fashion world went WILD! From there, FASHION-FORWARD legwear was a natural evolution.
Today, HUE designs and markets the most fashionable legwear, leggings and sleepwear around the world! HUE has been the freshest, most innovative – and colorful! – force in fashion legwear for more than three decades. From always up-to-the-minute leggings to fashion sheers and socks, HUE brings a light-hearted approach to fashion that makes it easy to effortlessly express personal style.”
Plus, we present you Lily Qian’s work for VICTORIA’S SECRET on GoSee, insight into her Apple workshop and personal beauty work, created in cooperation with Armin ZOGBAUM, also c/o ISCM aka ISABEL SCHARENBERG CREATIVE MANAGEMENT.