The ADIDAS x COTY Inc. cooperation banks on soccer star Arkadiusz Krystian ‘Arek’ Milik, Gold medalist sprinter Gina Lückenkemper and more star athletes – with post production from the hands of RETOUCHED STUDIOS… and meet RETOUCHED STUDIOS as an exhibitor at UPDATE-23-BERLIN
Camilla Armbrust photographed influencers and athletes for the ADIDAS x COTY Inc. cooperation. Standing in front of the camera, breaking out a sweat, were Nikeata Thompson (dancer and presenter), Agata Sieramska (fitness model), Polish national soccer player Arkadiusz Krystian ‘Arek’ Milik, German Gold medalist sprinter Gina Lückenkemper as well as cyclist Denise Schindler (World Champion and Paralympic medalist).
Post production of the athletic motifs was in the hands of RETOUCHED STUDIOS, specialized in high-end creative retouch for beauty and advertising clients.
Coty and adidas teamed up to launch an Active Skin & Mind range of deodorants and shower products. The new assortment works to refresh and rebalance the senses after working out, designed to help athletes achieve well-deserved recovery following optimum performance. The products contain a complex of glycerol, hyaluronic acid and essential oils for rapid skin moisture recovery, increased skin hydration, while protecting against dehydration.
Active Skin & Mind shower gels use sulphate-free and clean formulas, suitable for those with sensitive skin types. The vegan shower gel formulas are 98% biodegradable, packaged in 100% recycled material and refillable, while the packaging for the roll-on deodorants is made with 25% recycled glass and 98% recycled plastic caps.
And meet RETOUCHED STUDIOS as an exhibitor at UPDATE-23-BERLIN.
GoSee : retouched.de
CREDITS
Retouched Studios for Adidas x Coty Inc.
Influencers/ athletes shot by Camilla Armbrust c/o Shotview Management for adidas & Coty Inc.
Retouched by Retouched Studios
Creative agency: Spring Studios
Artists: Nikeata Thompson (dancer)
Agata Sieramska (fitness model)
Arek Milik (soccer player)
Gina Lückenkemper (World Champion, athlete)
Denise Schindler (World Champion, Paralympic medalist)
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03.03.2023