Notting Hill Carnival by ARNHEL DE SERRA c/o JSR AGENCY
Just after carnival kicked off on 11/11, ARNHEL DE SERRA c/o JSR AGENCY presents us his series Notting Hill Carnival to get us in the mood.
The notorious Notting Hill Carnival is an outdoor event lasting several days, taking place each year on the last weekend in August in Notting Hill, London. The carnival draws up to two million participants (with a high level of participation particularly among African and Caribbean immigrants) and curious visitors – making it one of the largest mass events in Europe.
It was initiated by Caribbean-born political activist Claudia Jones in January 1959, when it took place as a party at the St. Pancras Town Hall. The event was held to protest against racist attacks on immigrants the year before (Notting Hill Riots) and the racially motivated murder of a young immigrant in the spring of the next year.
Arnhel De Serra’s work is multilayered, comical, disruptive, political, and colorful. At heart, he is nosey and curious about other people’s business. He loves to see the absurd in the everyday. His eye is constantly roving and casting around for opportunities – why make it up when the real world is so rich with potential? London-based, his client list includes Nintendo, Gousto, Aston Martin, BP, Freesat, Halifax, Leica Fotografie International, M&S, Nat West, Sothebys, Stagecoach, The Jewish Museum, The National Trust, and Virgin Trains.
GoSee : jsragency.com
CREDITS
Photographer ARNHEL DE SERRA c/o JSR Agency
About JSR AGENCY
JSR ARE A PHOTOGRAPHER, ILLUSTRATOR, DIRECTOR AND CGI ARTIST MANAGEMENT AND PRODUCTION AGENCY. Our people are select, we represent them because they prize their craft and excel at what they do; together we are a team capable of delivering across all platforms, formats and budgets. We put into each job the kind of heartfelt energy you’d expect from a creative management agency with designs on being the best. We get the thinking and do the thinking.
OUR TALENT TEAMS BRING CAMPAIGNS TO LIFE. The need to visually represent our world isn’t new, but the way we go about it is. We flex to deliver full service solutions. Whether it’s photography, illustration, CGI or branded content – we’ve got a fresh take for you.
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