'Men, we have a problem.' - Tobias SCHULT c/o EMEIS DEUBEL directed the awareness spot for the "Men Against Cancer" campaign
CREDITS / DETAILS / VIDEO EMBED LINK
"Health concerns everyone – including men. Young men, in particular, are often hesitant when it comes to preventative care. Many only go to the doctor after symptoms have been present for a long time. The numbers also show this: only 13% of men between 18 and 34 years of age regularly attend preventative medical checkups," say the campaign creators.
Director Tobias SCHULT c/o EMEIS DEUBEL shot the educational spot.
The campaign was launched by YESWECAN!CER and HanseMerkur, with the kind support of the FUNKE Media Group. Concept and design are by PEIX Health GmbH, Berlin.
HanseMerkur is an independent insurance group based in Hamburg. It offers insurance in the areas of health, long-term care, life insurance, risk and retirement planning, travel and leisure, property, accident, and pet insurance, as well as supplementary company insurance.
GoSee : maennergegenkrebs.de
CREDITS
Director Tobias Schult c/o Emeis Deubel
DOP Sheldon Harris
Hair & Make-up Agnes Olszanski
Photographer Tobias Schult c/o Emeis Deubel
FEATURING: +5
About EMEIS DEUBEL
Emeis Deubel represents artists with a fresh visual approach to photography, direction and creative conception in advertising and art. In march 2009, Konrad Florian Emeis und Jan Deubel joined their talents and formed Emeis Deubel out of the agency KFE. Both have a strong background in production and creative consulting, having worked for leading German advertising agencies. They successfully combine their artists' creative excellence with a professional «hands-on» organization.
GoSee : emeisdeubel.com
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