Landed. Moon Boots exploring new horizons to bring extraterrestrial elements to Earth. And don’t forget: Always take the scenic route with Moon Boots ! The 2021 campaign motifs were styled by Raffaella CAMPAGGI c/o SHOTVIEW Artists Management.
Moon boots are snow boots with a design similar to that of the boots American astronauts wore when they landed on the moon in 1969. The exterior is made of water-resistant synthetic material with foam or padding on the interior and a bonded plastic sole. They were designed by Italian designer Giancarlo Zanatta.
The story behind the shoe goes like this : Imagine New York, 20 July, 1969. Giancarlo Zanatta, a young entrepreneur and bootmaker from Montebelluna, Italy, visits New York and watches the moon landing live with the rest of the world. At that moment, driven and inspired by the special form and technology of the boots worn by the astronauts, he starts to sketch one of the biggest successes in the shoe industry and goes on to design and develop a very special boot together with his team upon returning to Italy. The Moon Boot. The rest is – as they say – history. GoSee : moonboot.com