22.11.2022  •  Fashion NEWS

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The PUMA SLIPSTREAM launch campaign with young actors Jan Wieteska and Daniel Walasek, photographed by PAWEL FABJANSKI for High& agency

35 years after the launch of the original PUMA SLIPSTREAM sneaker, it is now back again – sporting a modern look and new colors. The local launch campaign in Poland was photographed by PAWEL FABJANSKI with Jan Wieteska and Daniel Walasek. In the video for it, the two actors take us on a visual journey back in time.

Pawel : “The concept of the campaign was developed by the High& agency, which also produced the video and photo session. The photos for the campaign were created by me, and PR measures were taken care of by the agency Teal. The beginnings of Slipstream shoes date back to 1987 when they came out as the successor to the iconic Sky LX basketball model.” Pawel Fabjanski.

Havas Media Group was responsible for media planning and buying.

GoSee fabjanski.com

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
PAWEL FABJANSKI for PUMA

PAWEL FABJANSKI for PUMA

 
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