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18.01.2024  •  Film NEWS

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DANIEL HARTZ in charge of directing and photographing the new LAGUSO EQUESTRIAN PERFORMANCE collection with riders including top show jumper Richard Vogel in front of the camera

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DANIEL HARTZ for Laguso Equestrian Performance

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DANIEL HARTZ photographed and filmed the latest collection for LAGUSO EQUESTRIAN PERFORMANCE. For quite some time, the photographer and director specialized in transportation has had an intensive relationship with horsepower on four wheels – but, as we can see here, on four legs, too.

Daniel : “I have always been fascinated with the enormous strength, paired with beauty and grace, found in equestrian sport; which is also the reason I was so happy to stage the collection for LAGUSO with top equestrians.”

Laguso is among the top brands in international equestrian sport and, thanks to its ambassadors – all professional riders in the disciplines of dressage and sport jumping – it has managed to create its own brand profile with the help of the Laguso riders.

The collection is marked by impressive functionality, workmanship, tradition and design. In front of his camera, Daniel had Tina Deurer, Hannah Schleef, Laura Klaphake along with new shooting star and Germany’s No. 1 in show jumping, Richard Vogel. He was the 2023 winner in Wellington/USA and the Rolex Masters in Geneva, he was successful in the World Cup finale in Omaha/USA, and took home Gold in Barcelona with the German team this fall.

“The logistics for a shoot like this are massive,” says Daniel. “The riders and their horses are in fact constantly on the road all over the world, which made it all the more challenging, if not a Herculean task, to get the athletes, but also the animals, to the location on time. Despite all the pressure, there was a family-like atmosphere during the shoot, which enabled us to perfectly showcase the Laguso brand experience.”

We had hardly wrapped up production, it was already off to the next tournament in St. Tropez for horses and riders. We present you the campaign here on GoSee.

For nearly three decades now, Daniel Hartz has pursued his passion for design and speed – working as an award-winning commercial photographer for international luxury brands including Audi, BMW, FlexJets, Jaguar, Landrover, Lamborghini, Lexus, Lufthansa, Mercedes-Benz, and Porsche. But there’s another kind of horsepower that also plays a major role in his life. Daniel has always been fascinated by the incredible beauty, muscular strength and dynamic precision of horses. His love of equestrian sport has resulted in amazing work with horses and riders. 

GoSee :  danielhartz.de

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
Daniel Hartz for Laguso Equestrian Performance

Daniel Hartz for Laguso Equestrian Performance

 
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