In Las Vegas, Ray DEMSKI c/o UPFRONT photographed and directed the new campaign for DESCENTE GOLF, featuring athlete and testimonial Danielle Kang. A native of San Francisco, Danielle made waves in the golf world as an amateur, winning the 2010 U.S. Women's Amateur Golf Championship and successfully defending it in 2011. She turned professional in 2011 and joined the LPGA Tour in 2012. Her best world ranking is No. 2. She represented the United States at the 2020 Olympic Games in Tokyo.
"Known for her relentless drive and exceptional performances, Danielle has continued to shine, capturing attention both on and off the course. From her inspiring tournaments last year to her exciting moments this season, she exemplifies the spirit of excellence we hold dear at DESCENTE." DESCENTE
CREDITS
Director Ray Demski c/o UPFRONT Photo & Film GmbH
DOP Scott Smith
Client Descente
Production IMC Film
Usage Golf campaign
Advertising Agency Seedin Studio Shanghai
Photographer Ray Demski c/o UPFRONT Photo & Film GmbH
Athlete Danielle Kang
About UPFRONT PHOTO & FILM GMBH
Ever since its founding in 1998 by Frank Küppers, UPFRONT has lived out photography all the way - as agents and one-stop production house. Which means: we know the industry, we know the artists, we know where and how they match.
This adds up to: Better deals, better results. For everybody.
UPFRONT is proud to have developed a roster of unique talent over the years. We all love a good commission, but it’s really more than that: Artist management means supporting individual and sustainable growth. A wide creative range and a positive, personal work environment is what we get out of it.
What you get out of it? Amazing photos. Captivating films. Without the hassle. Across all media, agile and fresh. By a truly passionate and down-to-earth team, dedicated to full transparency. Team spirit and a respectful treatment of everybody involved are the basis of every project we approach.
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