“Whether premium or drugstore heroes : We’ll make your beauty heart leap. Because at flaconi, you can shop for all of your favorite products with a click and just the way you want. So embark with us in our new flaconi TV spot into an exciting beauty wonderland where we redefine beauty and would also like to empower you to write your very own beauty rules. You’ll find everything you need to do so on flaconi.de – every day.” we quote flaconi.
The spot was directed by HAERING, aka Director Tanja Häring from Berlin, who also photographed the print campaign motifs (GoSee berichtete).
Tanja Häring : “Together with bff @woodblock.tv, @soilfilms_berlin and the talented creative team from flaconi, we had tons of fun designing this new, fresh and engaging campaign in 📸 &🎥” The beautiful song ‘Shine’ is by LissA, and the narrator was Flavia Vinzens.
GoSee : flaconi.de & tanjahaering.com
CREDITS
FLACONI-Everything Beauty
Director live action and photos : Tanja Häring
Director animation part : Fabian Pross
Flaconi team : Pia Wulf / Katharina Korn / Victoria Preuß
Model : Can Günaydi
Make-up : Christian Fritzenwanker
Styling : Elena Schmerberg
Hair : Noriko Takayama
Production design : madeyefilmworks
Producer : Ilija Brunck / Alexandra Todorovic from Woodblock and Catalina Florez from Soilfilms