29.09.2021  •  Photographers NEWS

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BEN & MARTIN aka BAM shoot for the Vice Media subsidiary VIRTUE WORLDWIDE the new VOLKSWAGEN R models: Golf R, Touareg R eHybrid, Tiguan R and Arteon R. in a modern visual language

Vice Media subsidiary VIRTUE is the new lead agency for the Volkswagen R models. To realize the various launch campaigns, VIRTUE commissioned Cologne-based photographer team BAM.

Together with creatives Anna Nowok, Johannes Jatho, Romano Dudas and Producer Matthias Lip from VIRTUE, the production took them to southern Germany. The result is a fresh and modern mix which emotionally stages the lifestyle and premium character of the VW R models.

Production was supported by Kai Tietz together with GoSee Member Andreas Hofmann from PEAK Productions. Styling was taken care of by Natalie Schneider, and H&M came from Nadine Thoma @ NINA KLEIN. The look & feel was created in cooperation with TREY Digital Studio.
CREDITS
Client     VW-R
Production     Peak Productions
Advertising Agency     Vice Media GmbH
Creative Director     Anna Nowok
Art Director     Johannes Jatho & Romano Dudas
Producer     Matthias Lip
Post Production     TREY Digital Studio / Elisabeth Winter
Styling     Natalie Schneider
Hair & Make-up     Nadine Thoma c/o Nina Klein
Photographer     BEN & MARTIN
REP     Kai Tietz Produktion GmbH, Kai Tietz

 
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About BEN & MARTIN
Ben and Martin, aka BAM, are German-based photographers and directors. They traveled around the world twice, working internationally before teaming up as a duo specializing in lifestyle automotive shoots.Their exuberant images match the duo's own high energy and never betray the expertise and planning that goes into the shoots, looking instead spontaneous and relaxed. Movement and light are consistent tools in BAM's great skillset and clear admiration for candid portraiture and a snapshot aesthetic. They work worldwide with clients like BMW, Mercedes, Kia, Volkswagen, Mazda, Ford, and Audi.
 

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