Jeff Ludes photographs Lincoln models Nautilus and Navigator on the dramatic streets of the California desert and against a modern architectural backdrop for the agency Hudson Rouge
GoSee member JEFF LUDES staged the models LINCOLN NAUTILUS and LINCOLN NAVIGATOR in the desert against a modern architectural backdrop on commission for Hudson Rouge.
“With my team, I spent a couple of hot and windy days in the California desert around Palm Springs. Shooting for the Lincoln brand's social media channels meant a refreshing and loose approach to the project, moving fast, and really conveying the mood of the vehicles and location. For the powerful Navigator, I shot on dramatic roads at sunrise. And for the sleek Nautilus, a beautiful modern home was chosen, giving plenty of unique opportunity to play with light, shadows and reflections.'
Responsible from Hudson Rouge were Creative Director Kevin Teevens, Assoc. CD Stephen Wright and Art Buyer Sara Gold.
CREDITS
Advertising Agency Hudson Rouge
Creative Director Kevin Teevens
Art Buyer Sara Gold
Photographer Jeff Ludes
ASSOC CREATIVE DIR Stephen Wright
About JEFF LUDES
About Jeff
After a false start shooting skateboarding, Jeff sought professional help and enrolled at Art Center College of Design in California. He graduated in 2002, and joined Fox a few months later. Following advice to "shoot what you love," he was surprised to find a provocative challenge in automotive photography- to make a product beautiful, in an image that creates an emotional connection.
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