MANUEL FERRIGATO photographs the brand campaign ‘Outer Peace’ with mountain guide Pauli Trenkwalder for the outdoor specialist ARC’TERYX
The power of nature – a brand campaign for Arc’teryx, photographed by Manuel FERRIGATO c/o NEUBAUER SCHWARZ.
For the brand campaign ‘Outer Peace’ of outdoor clothing manufacturer ARC’TERYX, Manuel FERRIGATO c/o NEUBAUER SCHWARZ accompanied his friend, the mountain guide and psychologist Pauli Trenkwalder, to his homeland, the mountains surrounding the Pflertschtal valley. The testimonial is centered around the power of nature – immersion in the silence, experiencing how it is to be on one’s own, forced to rely on one’s own resources, but also feeling a deep connection.
The campaign message is an invitation to discover nature as a source of strength in our own day-to-day routines. Precisely what Trenkwalder’s mountain tours are about. His clients experience the mountains as a place for reflection and encountering one’s self, but also as a place of refuge from the challenges of everyday life. Manuel’s photos draw a sensitive portrait of this encounter between humans and the mountains.
Arc’teryx is a Canadian outdoor clothing manufacturer founded in 1989 in North Vancouver, British Columbia, and is today owned by Amer Sports, the world’s largest company for outdoor apparel.
GoSee manuelferrigato.com & neubauerschwarz.com
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