At Swiss PostFinance, it's all about the big decisions and the little things in everyday life, about the moments that last.
MARKUS MUELLER photographed the atmospheric motifs of the new 'Peace of Mind' campaign for the client and the Zurich agency Sir Mary. We show you both his print campaign and the 30-second ad he directed.
GoSee Member TREY took over post-production, Markus is represented by GoSee PREMIUM Member VISUALEYES ARTISTS.
CREDITS
Director Markus Mueller c/o VISUALEYES ARTISTS
DOP Tristan Siefert
Client PostFinance
Production Czar
Advertising Agency Sir Mary
Creative Director Adrian Merz
Art Director Sandro Heierli
Producer Sandy Blum
Post Production TREY Digital Studio
Photographer Markus Mueller c/o VISUALEYES ARTISTS
FEATURING: VISUALEYES ARTISTSTREY
About MARKUS MUELLER
Like few other photographers Markus Mueller knows how to use visual means – depth in particular – to create places that invite discovery. Throughout his work he rejects the obvious and embraces the freely associative.
Markus Mueller's path to photography was preceded by a detour through the humanities. He began a degree program in history and political science in his hometown of Dresden, but while slogging through dreary texts he discovered his love of images, and decided to leave university and concentrate on photography instead. He first worked as a photographer’s assistant, and later enrolled at Berlin’s Lette Verein school, earning his diploma in 2003. Since then he has lived and worked in Germany’s capital, where his office is now based.
In addition to his art photography, Markus Mueller is known for his sophisticated work in advertising and is an internationally sought-after photographer for clients such as Adidas, Volkswagen, Land Rover, O2, Hornbach, Mercedes-Benz and Panasonic. Even in his commercial projects, Markus Mueller eschews the functional and instrumental and seeks to create timeless, enduring images. He has received numerous awards for his work, including a Clio Award, an Epica Award and a WPPED Cream Award as well as prizes from ADC Germany, ADC Europe, Cannes Lions and D&AD London.
GoSee : m-mueller.org