Mercedes-Benz Trucks presents the brand's new flagship ACTROSS – an immediate eye-catching truck with a new, characteristic light signature on the upper headlight rim and a futuristic MirrorCam. Matthias Aletsee photographed the truck in Croatia for content marketing agency PRH Hamburg and Creative Director/Producer Dr. Lars Kruse. The highly confidential shoot took place in April.
So far, cameras that replace rear-view mirrors are usually only used in concept vehicles. Mercedes-Benz Trucks is now taking advantage of the technology and, with the new Actros, launching a truck as the first vehicle produced in the world to have the MirrorCam on board.
CREDITS
Advertising Agency PRH Hamburg
Creative Director Dr. Lars Kruse
Photographer Matthias Aletsee