“The McCrispy® Homestyle Honey Mustard Bacon is a real sweetheart. A fine piece of chicken breast marinated in buttermilk – juicy on the inside, crispy on the outside – tender farmstead cheese from Germany with hearty strips of bacon and fried onions between sweet and savory honey mustard sauce. Try it now and fall in love!” McDonald’s.
To create the prefect homestyle look of the 10-second TVC, DIRK WEYER was booked as DOP. The executive agency was Scholz & Friends.
Dirk Weyer creates still life and moving images for international brands. Through his years of work for high-end clients such as Montblanc, Miele and Rimowa, Dirk has developed to become one of the most renowned specialists for aesthetically sophisticated product photography and film.
GoSee : dirkweyer.com
CREDITS
Director Torsten Eichten
DOP Dirk Weyer
Client McDonald's
Production The Marmalade Creative Effects
Advertising Agency Scholz & Friends
About STUDIO DIRK WEYER
Dirk Weyer Photography + Motion creates complex visual worlds for still life and moving images for international clients such as Rimowa, Versace, and Lufthansa Exclusive. Dirk works in his own studio in Hamburg, with in-house post-production and project management. His work has earned him awards at the Cannes Lions, ADC, EuroBest, IF Design Award, D&AD Awards, and the prestigious Clio Awards.