29.11.2022  •  Post NEWS

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‘THE ART OF ENGINEERING SINCE 1898’ - the RIMOWA stills campaign, post-produced by ONE HUNDRED BERLIN for Anomaly Berlin

‘Born in Germany, engineered for the world.’ – The RIMOWA Classic Cabin line combines luxury with functionality for the most discerning travelers : “There is poetry in our precision. Emotion in our innovation. Each piece is a masterpiece, and every step is a story. Because engineering is our art.” says RIMOWA.

The latest campaign was photographed by Maik Schuster for the agency Anomaly, and the motifs were post-produced by ONE HUNDRED BERLIN.

The name of suitcase factory Rimowa GmbH is an acronym for ‘Richard Morszeck Warenzeichen’ whereby the last word is German for trademark. The company is headquartered in Cologne on the Rhine river and is a world-famous manufacturer of suitcases made of aluminum and polycarbonate. Signature hallmarks of Rimowa luggage are the parallel grooves of the hardshell cases reminiscent of Junkers aircraft. Since 2017, Jacob Rochus, a graduate of the Offenbach University of Art and Design, has been Head of Design.

At the end of 2016, the French luxury goods corporation LVMH acquired 80 percent of company shares. Following the acquisition by the French luxury corporation, Rimowa modified its sales strategy and has offered its products additionally in its online shop since 2017. Rimowa limits sales to an exclusive network of retailers in luxury boutiques in prime locations.

GoSee : rimowa.comonehundredberlin.com


CREDITS
Agency / CD: Anomaly @anomaly
CEO / Partner: Simon Owen @sosimonowen
Group Creative Director: Sebastian Lyman @sebs19
Creative Director: Justin Fly @justinfly
Creative Director: Lukas Rohde
Head of Production: Michael Macmillan
Senior Producer: Michelle Prinsloo, Producer: Eric Kim
Senior Account Director: Elizabeth Asselin @elizabethadasselin
Senior Account Manager: Sonja Draskovic @sonja_sophie
Project Director: Stephanie Kolb
Project Manager: Lucy Shaw
Junior Project Manager: Vilma Lingslunde
Group Strategy Director: Anneliese Rapp
Communications Strategy Director: Matt Bunting
Executive Creative Director: Azsa West @azsawest
Copywriter: Omar Khairy
Senior Art Director: Marc Garreta
BTS Motion graphic: Niclas Moos
Kevin Hipke @kevin.hipke

Director/Photographer: Maik Schuster (iamhere)@maikschuster
Director of Photography: Maximilian Pittner
BTS Photographer / Videographer: Arthur Couvat @arthurcouvat
Executive Producer: Swantje Rummel
Producer: Beate Ehlert, Producer Stills and BTS: Veronika Fürthauer
Post-Producer: Leonidas Befeldt
Production Coordinator: Paulina Deutmeyer
Installation / Sculptural Conception: ACTE TM @ Sascha Huth, Antonia Herting, Jakob Krause, I AM HERE / Maik Schuster @acte.huth @philipp_groth
VFX Supervisor: Jorge Montiel Meurer
Editor: Carlos Font Clos
Film Production: Iconoclast Germany @iconoclast_germany

One Hundred Berlin Stills @onehhundredberlin post production
Kraatz studio CEO + Sound Engineer: Stefan Kraatz, Senior Producer: Maurice Kämer

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
ONE HUNDRED BERLIN

  ONE HUNDRED BERLIN

 
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