INVESTERRA finances renewable energies - the current campaign was post-produced by PATRICK SALONEN
With "Invest" for investment and "Terra" for earth in its name, Investerra AG, a young Swiss FinTech startup, aims to offer the Swiss population unrestricted access to renewable energy, regardless of budget. Investerra AG emerged from a project by SAK (St. Gallisch-Appenzellische Kraftwerke AG), a Swiss energy utility company. Investerra finances projects throughout Switzerland.
Patrick Salonen was commissioned to create three campaign motifs for Investerra for the agency Crossfive, led by Martin Wyss, which are currently featured on large-scale posters.
The implementation involved a mix of AI, CGI, and traditional post-production: "To ensure optimal adaptation options for the architecture, it was ultimately created from scratch in CGI and then rendered into the landscape motifs. This was followed by traditional compositing in Photoshop and the final color adjustments." Patrick Salonen, Post-Production.
GoSee : investerra.ch
CREDITS
DOP Patrick Salonen
Client Investerra AG
Advertising Agency Crossfive Werbeagentur GmbH
Post Production Patrick Salonen
About PATRICK SALONEN
Patrick Salonen, born in 1977 in Bern, lives and works in Thun and Bern (Switzerland). After the founding of his own Postproduction-Business in 2004 he made a name with campaigns for Clients like Audi, Volkswagen, Deutsche Bahn, DHL, Credit Suisse and many others. Patrick Salonen is specialized in high-end Postproduction and CGI.
Based in Bern he also accompany you on location worldwide. Patrick Salonen's clients are primarily advertising agencies, photographers and companies in Switzerland, Germany and Europe.
GoSee : patricksalonen.ch
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