To celebrate 20 years of cooperation between FC Bayern Munich and Audi, the AUDI RS e-tron GT FC Bayern concept was wrapped in a unique anniversary foil and photographed in front of the Allianz Arena in Munich. The motifs were photographed by Ole WESTERMANN c/o WILDFOX RUNNING for the advertising agency thjnk Hamburg, and SILVER GRAPES had the honor of taking care of post production.
AUDI on the project : “Looking back on a cooperation of more than 20 years, we have a lot to celebrate. A story told by the Audi design with an ‘anniversary jersey’ which spans the hood and roof of the Audi RS e-tron GT FC Bayern concept – completed by the FC Bayern club emblem on the rear. Each season is highlighted separately, framed on a timeline with a diamond pattern on a starkly contrasted red on black background. The Audi RS e-tron GT FC Bayern concept becomes a time machine and shows what a soccer club with strong partners can do. This partnership thrives on the mutual promise to offer more together and to see the attendance in our stadiums as a privilege.”
You can meet the post-producers from SILVER GRAPES in person again this year at UPDATE BERLIN. On 25 May, they will present their work at the new Hotel TELEGRAPHENAMT on Berlin’s Museum Island and invite you to a personal meet & greet.
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