Revolutionary design, modern safety systems and comfortable seating : The HYUNDAI BAYON is the new crossover SUV – compact and agile on the outside, roomy and comfy inside. To realize the various campaign and social media motifs, Innocean Berlin commissioned Cologne-based photographer team BAM. Created in cooperation with Creative Director Anna Berlin was a fresh & modern lifestyle mix, staging the Hyundai Bayon with plenty of atmosphere.
Production support came from Kai Tietz together with GoSee Member Andreas Hofmann from PEAK PRODUCTIONS. Styling was taken care of by Natalie Schneider, and H&M came from Nadine Thoma c/o NINA KLEIN.
CREDITS
Client Hyundai
Production Peak Productions
Advertising Agency Innocean Berlin
Art Director Anna Berlin
Post Production The Post Club
Styling Natalie Schneider
Hair & Make-up Nadine Thoma c/o Nina Klein
Casting Production World Hamburg
Photographer BAM Photographers
REP Kai Tietz Produktion GmbH, Kai Tietz
About BEN & MARTIN
Ben and Martin, aka BAM, are German-based photographers and directors. They traveled around the world twice, working internationally before teaming up as a duo specializing in lifestyle automotive shoots.Their exuberant images match the duo's own high energy and never betray the expertise and planning that goes into the shoots, looking instead spontaneous and relaxed. Movement and light are consistent tools in BAM's great skillset and clear admiration for candid portraiture and a snapshot aesthetic. They work worldwide with clients like BMW, Mercedes, Kia, Volkswagen, Mazda, Ford, and Audi.