SÉBASTIEN STAUB photographs the new NISSAN LCV series in Barcelona
With a new campaign, Nissan is highlighting its updated LCV (Light Commercial Vehicle) series – focusing on what truly matters in life: time with family. The campaign was photographed by SÉBASTIEN STAUB in Barcelona. Pierre Donard, Senior Art Director TBWAG1, Paris, was creatively responsible.
Under the slogan "Work Better. Live Better," the campaign demonstrates how modern commercial vehicles can be not only functional but also genuine quality of life enhancers. Those who work efficiently have more time for the important moments in life. The new Nissan LCV series includes the compact Townstar, the versatile Primastar, and the spacious Interstar.
The campaign is part of Nissan's European "Defy Ordinary" initiative and was conceived by Nissan United. At its core is the idea of not only supporting entrepreneurs with high-performance vehicles, but also helping them actively shape their lives outside of work. This transforms a commercial vehicle into more than just a tool for work – it becomes a partner for a more fulfilling life.
About SÉBASTIEN STAUB
Director & Photographer. Working lately with advertising agencies like, Wieden&Kennedy NYC, Philipp und Keuntje, BETC, AMVBBDO, Havas, Publicis Conseil Paris, TBWA, Publicis Emil.
GoSee : sebastienstaub.com
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