On commission for S&F Vienna and Mazda Motor Europe GmbH, Patrik JOHÄLL c/o B&A REPS GERMANY staged the new Mazda models CX-60 and CX-80 in dynamic imagery against a thrilling backdrop. Post production was taken care of in-house at SUPERSTUDIO.
With its powerful new architecture and all-wheel drive, the Mazda CX-60 boasts unprecedented sportiness, equipped with numerous new driver-focused technologies, according to Mazda. The new Mazda CX-80 is an elegant three-row SUV offering seating for up to seven passengers. ‘Crafted in Japan’, i.e., the pursuit of perfection with a human touch, applies to the entire Mazda model range.
“I seek perfection and clean images. But I don’t care for the perfect; the perfectly imperfect is much more interesting. Be it a ray of light, an expression, an unusual perspective. I shoot until all components of the perfect moment are in place,” says Patrik JOHÄLL.
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