Prada Beauty celebrated the 2024 festive season with a Limited Holiday Edition: “Introducing the Prada Platinum Holiday Palette. Silver, gold, rosewood and plum, the only shades you will need for a versatile festive look.” - this is how we quote PRADA Beauty.

The campaign was photographed in Paris by PER APPELGREN with models Tatiana & Bingbing. Executive Creative Director was Aurélie de Villeneuve, supported by Art Directors Gautier Renault, Armandina Giroto and Jianfeng Zhang. The supervising agency was Publicis Luxe. The set was designed by Tristan Tilagone, Brand Content by Patricia Lopez, Lead Production Salomé Sebagh for Prodigious Paris, Line Producer was Clara Frehaut and Lead Post Production Marion Perron. The Prada Global Brand Content Manager responsible was Aurore Phithamethany.

The campaign focused in particular on the signature lipstick: “Experience and gift the ultimate bold lip statement with the Prada Limited Edition Monochrome Hyper Matte Lipstick. This limited...