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News // 6 News by Preuss und Preuss

featured by TREY : TREY DIGITAL STUDIO in charge of motifs in CGI plus creative retouch for the new MERCEDES EQT for PREUSS und PREUSS

Electrifying elegance and practicality – that’s what the new MERCEDES EQT electric small van stands for. The practical van combines versatility with comfort and offers a wide range of custom features. The latest campaign was photographed by Frederic SCHLOSSER c/o UPFRONT. TREY Digital Studio was in charge of post and created the motifs with CGI.

Support from the agency PREUSS and PREUSS came personally from CD Melanie Specht and Account Manager Cathleen Losch.

TREY is a boutique digital studio dedicated to providing clients with unparalleled, high-end digital content creation and look development for both stills and motion projects. Services include: CGI & 3D VISUALIZATION / FILM & STILL / GRADING / RETOUCHING / POST PRODUCTION / COMPOSITING / FULL CG ENVIRONMENTS / ARCHITECTURAL RENDERINGS / DIGITAL ARTWORK / VFX / AUGMENTED REALITY / VIRTUAL PRODUCTION / REAL TIME / AI.

Established in 2016 by Elisabeth Winter, Michael Fitzthum and Felix Gahl, TREY is home to a talented team of industry professionals.


GoSee trey-studio.com
05.12.2023 show complete article

 

featured by BEN & MARTIN : BEN & MARTIN photograph the MERCEDES-BENZ T Class campaign for Preuss und Preuss with a good vibe mix in Cape Town

Straight to the top – The T Class is the gateway to the world of Mercedes-Benz, above all for families and people who not only like their day nice and full – but also a full car. Mercedes-Benz has big plans for its new premium small van : The T Class is designed to climb straight to the top of the segment and give the established competition a good look at its tailgate from now on.

Booked by PREUSS & PREUSS to realize the various launch campaigns was the internationally renowned photographer team BEN AND MARTIN, a.k.a BAM, specialized in Transportation x Emotion.

Together with the creatives from PREUSS UND PREUSS, they took the shoot to Cape Town, the result of which is a fresh good vibe mix staging the premium & lifestyle character of the new Mercedes-Benz T Class in emotional and authentic imagery. Production was in the hands of Kai Tietz, who was supported by Cape Town Productions. The look & feel were created in cooperation with Digitales Leben.

GoSee : benandmartin.com
27.09.2023 show complete article

 

featured by Markus Wendler : MARKUS WENDLER : an action-packed winter shoot for the global MERCEDES-BENZ VANS Sprinter campaign ‘Excellence Always Pays Off’ for PREUSS UND PREUSS

The Mercedes-Benz Sprinter is an icon. Launched on the market more than 25 years ago, it has become eponymous for an entire segment and is meanwhile also available as an all-wheel-drive Sprinter 4x4 for more demanding tasks. The global campaign, photographed by MARKUS WENDLER for Preuss und Preuss, is designed to not only highlight the numerous features of the Sprinter 4x4, but also serve as the catalyst to kick-off communication for the entire Sprinter range.

Preuss und Preuss : “Embracing the claim ‘Excellence Always Pays Off,’ we show that the decision in favor of the Sprinter 4×4 truly does precisely that in the long-term. At the heart of it all is a thrilling TV spot in which the Sprinter 4×4 defies a raging blizzard in the mountains. The spectacular setting is also the stage for print, OOH and entertaining social media assets that impressively showcase its every feature.”

Also part of the team, among others, were CDs Michael Preuss and Maximilian Stengl as well as Art Director Tim Buchmüller.

GoSee markuswendler.com & preussundpreuss.com
14.02.2023 show complete article