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The MINI Concept Aceman combines sustainable driving pleasure, connectivity, technological innovations and the signature MINI style – for a complete package defining the next MINI generation. The legendary go-cart feeling, its distinctive lines and thoroughly thought-through design are the hallmarks embraced by photographer team HE&ME to stage the model. Client support for the shoot came from Anita Tauber and CD Antje List. TREY was in charge of retouching and CGI.
The MINI Concept Aceman blends the functionality of an SAV with the typical agility and flexibility of a true MINI. Clearly defined contours and edges full of strong character pave the way for the future of the MINI brand. Multiple facets are added by the light turquoise hue – lending a subtle three-dimensionality to the surfaces and edges depending on the angle of the light. And thanks to a chameleon effect, the roof rack in British Racing Green shimmers in a variety of colors.
“The design language of the MINI Concept...