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News // 2 News by Wide Production

VW Golf ‘Date Night’ - Kai Uwe Gundlach photographs on commission for the agency DDB Germany and VOLKSWAGEN, production by WIDE PRODUCTION

‘This Is The Life’ is the title of the new GOLF, which features digital innovations, dynamic design and tangible operating comfort. For the agency DDB Germany with Creative Director Marcel Krempin and Art Director Marco Lemcke, Kai-Uwe Gundlach photographed lifestyle-esque motifs spanning all generations. What’s the common denominator? The thirst for innovation, for adventure, for life. Production was in the hands of WIDE PRODUCTION. 

The VW Golf VIII is the eighth generation VW Golf. It was presented to the public in the car city in Wolfsburg on 24 October, 2019, and has been in German VW dealerships since December 2019. The Variant station wagon was presented on 9 September, 2020. GoSee : volkswagen.de//modelle-und-konfigurator/golf
20.02.2021 show complete article


‘Forget Modesty, Live Bolder’ - the MERCEDES E CLASS campaign, photographed by Holger Wild and produced by WIDE PRODUCTION

WIDE PRODUCTION produced the MERCEDES E CLASS campaign with photographer HOLGER WILD for the agency antoni with Creative Director Christian Kies and Art Director Tim Groetzinger for MERCEDES – and, by the way, the E stands for executive. For decades, the E Class was the bestselling car in the premium middle-class in Germany and also in Europe. The producer was Daniela Witting c/o Wide Production, and the motifs were post-produced by Digitales Leben.
20.02.2021 show complete article